GitHub

HOW PEOPLE BUILD SOFTWARE.

NURTURING ONLINE COMMUNITIES FOR INDIVIDUALS AND TEAMS TO WRITE FASTER, BETTER CODE.

GitHub is the best place to share code with friends, co-workers, classmates, and complete strangers. Over 31 million people use GitHub to build amazing things together across 97+ million repositories. With all the collaborative features of GitHub, it has never been easier for individuals and teams to write faster, better code.

GitHub has grown exponentially since its founding in 2008 and we are thrilled to have been a part of its evolution in the spring and summer of 2018. This was a critical time for the company as it announced its acquisition by Microsoft and began to transition into this role while steadfastly maintaining its presence as the trusted and forward-thinking brand its users have built together over the past decade. From April-August 2018, we worked closely with many teams to establish a clear and consistent voice in GitHub's social media communities and to set goals for growth. We achieved this by performing extensive community data analytics, providing social media organization and restructuring, and building out a strategy that best serves its passionate, invested, and differentiated online communities.

We are honored to have worked so closely with the many brilliant minds that make GitHub the incredible company it is.

GitLab

Code, test and deploy together. 

Compelling content for developers.

The GitLab brand and organization is on the cutting edge of open source development products, with a remote-only team and a best-in-class git repository. We support their community and company culture with the production of specialized content for GitLab users, web developers and other organizations who take their cues from the brand.

We-Vibe

QUMU

How business does video.

REVOLUTIONIZING ENTERPRISE COMMUNICATIONS

Qumu is a leading business video platform that helps clients to create professional video to be used internally and/or externally. It enables them to distribute, control, and measure all of their videos securely and effectively.

ACCELERATING BUSINESS WITH THE POWER OF VIDEO

With the explosion of video communications across all fields, it is paramount Qumu continues to lead the enterprise video industry by positioning itself as a thought leader via its blog and social media channels. By sharing consistent messaging and helpful tips, we create an online resource for brands ready to invest in their media future.

Law Offices of James J. Sexton

Family and matrimonial attorneys based in New York.

WIN YOUR DIVORCE

The reputable team at Sexton Law Offices assists clients in achieving the best possible outcomes in divorce, mediation, property division, paternity, custody, and prenups—all with a bit of style. In 2008 James J. Sexton, Esq. was named one of the "Ten Leaders in Matrimonial / Divorce Law" for Westchester/Rockland, standing Sexton among some of the most experienced and elite divorce lawyers practicing in New York. Sexton is the youngest attorney in New York State to ever be honored with the "Ten Leaders" distinction.

REDEFINING LEGALESE

While the law can be daunting, communicating with lawyers doesn’t have to be. Through a carefully planned social and editorial strategy, we’ve helped build the firm’s profile by connecting with audiences through humor and accessible expertise, as well as gaining and supporting a prestigious contributorship to the Huffington Post. With our support, Jim Sexton (lauded by some as a “compassionate advocate” and others as a “courtroom gunslinger”) is giving divorce attorneys a whole new way to connect with potential clients.

TRED

A new way to buy and sell cars.

A GROUNDBREAKING PLATFORM

Tred is probably the best way to buy and sell a pre-owned car, if you’re lucky enough to live in Seattle. Tred takes the hassle out of selling by inspecting, listing and even test-driving the car with prospective buyers so you don’t have to. Looking to buy? Tred’s platforms makes it fast and simple, even with financing.

MASTERING THE CONTENT STREAM

Our team helped Tred establish a strong voice tailored to their target audience, and to streamline delivery across all online platforms. With Tred, much of the customer journey is online; our content is designed to attract and capture live leads through social and web, and turn them into car sales.

ROCKETCHAT

Supporting the open source community.

Rocket.Chat is a rising star in the world of open source, and we're excited to be a part of that. The power of the community is the most important resource that any open source project has; our work with Rocket.Chat is aimed at growing that community, helping users and contributors connect with the brand, and assisting the community in getting the most of out the Rocket.Chat platform. 

NYC FOOD TRUCK ASSOCIATION

More than 60 small business owners that own and operate food trucks in NYC.

CULINARY INNOVATION

The New York City Food Truck Association is an advocacy association focused on innovation in hospitality, high quality food, and community development. Social media is an integral component in staying connected to the millions who call NYC home, the millions more visiting each day and it was necessary in orchestrating the Hurricane Sandy relief efforts throughout the entire month of November 2012.

BUILDING THE BRAND

Faced with fierce competition from both restaurants and fellow food truck vendors, challenged by outdated city policies, and subject to sometimes extreme weather conditions, NYC food truck owners are pioneers in the street food frontier. Having the ability to interact directly with their community of eight million plus is paramount to their growth and success as culinary innovators… and the thousands of New Yorkers who use social media to locate the trucks each day appreciate it, too. 

SPROUTVIDEO

Store, market and brand videos.

SHOW AND TELL

SproutVideo provides inexpensive commercial video hosting solutions for small businesses. By providing an end to end solution for uploading, encoding, hosting, embedding, and analyzing video performance through analytics, it is the video host choice of thousands of bloggers, non-profit organizations, and businesses alike.

MARKETING SAAS

Providing Sprout Video with social media, content marketing, and SEO services enables them to stay connected to current and prospective clients, to the latest in online video news and best practices, and to top-notch online video experts around the world.

DISPATCH NY

Production and marketing of community events in New York City. 

BRINGING FOOD TRUCKS

DispatchNY is an event production company that works with dozens of neighborhood groups and more than 60+ vendors to create lively shared spaces that activate and energize public spaces in New York City.

LETTING THE NEIGHBORS KNOW

Incorporating social media makes the coordination, collaboration, and communication necessary for successful full-scale events such as Prospect Park Food Truck Rallies much easier and effective.

SQUADUP

Create an event. Share an experience.

IMMERSIVE EVENT EXPERIENCES

The SquadUP app provides event hosts and event-goers with a mobile solution for event management: an immersive space for invitations, ticketing and messaging around the event. This is an end-to-end mobile experience, providing the tools to engage event-goers before, during and after the event, all through a single platform.

NEXT-LEVEL APP MARKETING

SquadUP is at the cutting edge of event-management. We worked with the SquadUP team to achieve a highly engaging, customer-focused content stream, and maximized press opportunities around several stages in their growth process.

CABANILLAS & ASSOCIATES

Empowering Hispanic communities.

TAILORED LEGAL CARE 

Cabanillas & Associates is a law firm that’s blazing trails in NYC, helping those who are facing legal and financial challenges while also focusing specifically on the needs of Latino communities. With Spanish-language outreach and and integrated on- and offline approach to client management, this firm is at the leading edge of progressive legal care.

MERGING ONLINE & OFFLINE SUPPORT 

We’ve supported Cabanillas & Associates in developing a mature web presence, with outreach that is a dynamic mix of multiplatform lead cultivation, provision of practical information for the communities they serve, and thought leadership as long-form content for syndication. With our help, the firm is launching a new website in 2016, optimized for lead-building and usability.

Christy Sims Foundation

A non-profit organization on a mission to educate, raise awareness, and help to prevent domestic violence. 

TAKING A STAND 

The Christy Sims Foundation was founded in response to a tragic incident of domestic violence upon its founder, Christy Tucker Sims. The mission of the Foundation is to educate the community, increase awareness and raise funds to support victims of domestic violence and their children, providing resources to help them rebuild their lives and support for their journeys to recovery.

CHANGING LIVES

Social media plays in integral role in helping to reach an international audience for what was once a grassroots effort. Connecting with supporters, collaborators, and media outlets via social social media is aiding Christy in sharing her story so that others may learn more about domestic violence, potentially avoid it in their own life, and helping others who need it. 

POSITIVE FORCE CONSULTING

A service provider for those looking to make a positive impact in their community.

MAKING A DIFFERENCE

Through 501(c)(3) creation and management services, special event consultation and design, fundraising assistance and marketing and public relations strategy, Positive Force Consulting is making a huge difference in the lives of many. It is our honor to provide them with content marketing and promotional assistance via social media.

REACHING THOSE READY TO HELP

Positive Force Consulting is so busy helping Houston, Texas-area organizations and businesses make a difference that there is barely time to update in the community on all the good work being done - that’s where we come in. Not only do our regular charity news and opportunities updates via their blog and various social media platforms keep their community updated, it also creates greater SEO opportunity for their online presence.

IBERT

Family biking made simple and safe.

DESIGN BY NECESSITY

The iBert safe-T-seat provides families with exactly what they are looking for in a children's bike seat; comfort, safety, an attractive and innovative design, and a good position where the child can fully explore the scenery.

BUILDING TRUST 

Expertise and responsiveness is crucial for any children-focused company which makes social media a key component to iBert safe-T-seat's online presence. By interacting with parents, mommy and daddy bloggers, parenting media outlets, and complimentary brands, iBert safe-T-seat positions itself as the go-to resource for outdoor family fun information.

USA ENTERTAINMENT

Producing and promoting Atlanta's largest events.

DRAWING HUGE CROWDS

Connecting 18,000 plus in Atlanta with the hottest social, charity, travel, sports, music & arts events via email, online marketing, and social media is no easy feat. USA Entertainment manages to do just that every week.

CONSISTENT MESSAGING

Working closely with the USA Entertainment team, we created a consistent brand messaging strategy that engaged event attendees, prospective attendees, vendors, and local media in order to promote multiple large events during the 2013 holiday season.

MODERN WEDDING MOM

Sharing news, insights, and resources for mothers of brides and grooms.

FOCUSING ON MOMS

Focusing on the second most important woman at the wedding, Modern Wedding Mom is the online resource to learn about fashion and style, beauty and well-being, budgeting and planning, and basic information about wedding etiquette, invitations, and wedding mom roles.

TARGETED ENGAGEMENT

Dedicated specifically to address the needs and interests of the mothers of brides and grooms, social connection is imperative in this burgeoning marketplace. By interacting with mothers, vendors, and fashion, beauty and event experts on a daily basis, we help to create mutually-beneficial and lasting relationships in the wedding industry.

KENT INTERNATIONAL

Innovative products that get you moving.

A STRONG FOUNDATION

A 105-year-old company, Kent International, Inc. is focused on the import and distribution of bicycles and cycling on a worldwide basis. Their bikes and related accessories incorporate the latest advancements in design and technology at an affordable price. 

HEALTH-MINDED COMMUNITY CULTIVATION 

Providing Kent International, Inc. with social media and content marketing enables them to stay connected to current and prospective clients, to the latest in cycling news and trends, and to top-notch cycling experts around the world. 

ACCOUNTING FOR THE NUMBERPHOBIC

Teaching you to run your small business so it doesn't run you.

SMALL BUSINESS BEST PRACTICES FOR BIG SUCCESSES

Dawn Fotopulos is the founder of Best Small Biz Help and a successful business woman who has helped thousands of small businesses thrive. In the Fall of 2013, Dawn released her first book, Accounting for the Numberphobic: A Survival Guide for Small Business Owners to teach and empower passionate small business owners who hate dealing with numbers and accounting. Since the launch of the book, social media has played a pivotal role in reaching new readers, media outlets, and complimentary brands.

EMPOWERING AND CONNECTING ENTREPRENEURS

From the launch of the business book through the holiday shopping season and into the new year, social media strategy and management has been cardinal in reaching the diverse audience Dawn’s small business-focused book commands. Live event coverage, targeted campaigns, and direct engagement of thought leaders across various industries has enabled Accounting for the Numberphobic to reach the masses who need to hear its critical message.